IH Marketing Webinar: How to Create Engaging Videos

** Event for IH members only **

Join us for an exclusive IH marketing webinar on how to create engaging videos to market your language schools effectively.

Whether you're new to video marketing or looking for fresh ideas, this webinar will provide practical tips and best practice for creating videos and take you through tools that will save you time and make you look like a pro. 

Led by the expert team at Platty, this session will feature insights from Leonardo Minatti, Creative Director, and Mauricio Segura, CEO & Founder, who will share their expertise in digital marketing, AI, and branding.

We'll also hear from two IH schools that create entertaining videos for their social media channels and understand how to engage their target audience.

• Giuseppe Contarino from Language Centre IH Palermo will showcase their creative approach to video content.
• Alice di Piero from IH Malta will share real-life examples of engaging videos that resonate with students.

Date & Time: Friday 21st March at 2 pm UK time till 3:15 UK time.

Register now to secure your spot!

Presenters

Leonardo Minatti is the Creative Director at Platty, an innovative marketing, AI, and tech development company and creative design studio crafting impactful brand identities for organizations globally. A highly recognized creative professional with nearly a decade of experience, Leonardo builds and supports brands through strategic design. His portfolio includes notable work for Mercedes Benz, Rocketseat, English Education Ireland, English South Africa, Digital House, Banco Inter, Summ.link, Fiat, International House World, CUC University, Home Depot, Best Buy, and Yale University, along with collaborations across five continents.

Mauricio Segura is the CEO and founder of Platty, a unique and innovative digital marketing, design studio, and AI/tech startup shifting the paradigm on international education marketing for governments, universities and institutions across the globe. Mauricio is a Brazilian, Aussie and a Kiwi and a long-standing entrepreneur, with previous and ongoing ventures in International Student Recruitment (Spiible – an innovative digital agency), App Development and International Trade. He has worked in some of the largest global companies and received education and training in locations such as Australia, China, Hong Kong, New Zealand, New York, London, France, Brazil, Sweden and Norway.

Giuseppe Contarino is the Brand Engagement and Customer Support for IH Palermo Language Centre.

Alice Di Piero is a Academic Project Manager at IH Malta.